About Forrester Research, Inc. - Common Stock (FORR)
Forrester Research is a leading global research and advisory firm that helps businesses understand and leverage the impact of technology and consumer behavior on their operations and strategies. It provides a wide range of services, including market research, consulting, and advisory services, to assist organizations in making informed decisions about technology, customer experience, and digital transformation. Through its insightful analysis and expert guidance, Forrester aims to empower clients to enhance their competitiveness, drive innovation, and build stronger relationships with their customers in an ever-evolving digital landscape. Read More
Forrester Research (NASDAQ:FORR) reported second-quarter results that met its internal expectations as the company continued to manage declining revenue while pursuing contract value growth by the end of 2026. Management maintained its full-year guidance and pointed to improving bookings trends, pro
Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the second quarter ended June 30, 2026, with contract value at $283.2 million, down 3% compared with the prior year.
Forrester (Nasdaq: FORR) today announced the full conference agenda for its Security & Risk Forum, taking place in Washington, DC, November 9–10, 2026. This year’s theme, “The Security Singularity,” explores how AI is disrupting traditional security, risk, and trust practices at an unprecedented speed. With AI becoming integral to enterprise decision-making and being used to power both attacks and defenses, security and risk leaders are entering a new era where legacy security models no longer scale and static risk assessments cannot keep pace. To manage risks proactively, leaders must strike the right balance between operationalizing AI at speed while ensuring that AI-fueled solutions are trustworthy, explainable, auditable, and resilient.
According to Forrester’s (Nasdaq: FORR) Global Sovereignty Forecast, 2025 To 2030, global technology sovereignty — a country’s ability to develop, operate, and secure critical technologies independently of foreign governments’ influence — will evolve slowly over the next five years. The average tech sovereignty score across all 14 countries assessed (Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, South Korea, Spain, the UK, and the US) is expected to rise only minimally, from 39% in 2025 to 40% in 2030. China and the US lead the pack, recording the highest overall tech sovereignty scores at 82% and 79%, respectively. Both countries are expected to maintain their lead over the next five years, underscoring that tech sovereignty will remain concentrated among a small number of geopolitical and economic powers. To close capability gaps and reduce critical technology dependencies, other countries will need to rely on strategic partnerships and alliances.
According to Forrester’s (Nasdaq: FORR) 2027 Budget Planning Guides, business and technology leaders are approaching 2027 with renewed confidence as they increasingly accept volatility as a permanent feature of the business environment. After a year of more cautious spending, more than 80% of leaders expect their budgets to increase over the next 12 months, with as many as one-quarter anticipating growth of 10% or more. But planning in the age of AI demands more than bigger budgets: Increasing investment without modernizing operating models, strengthening data foundations, and improving AI readiness will only accelerate fragmented data, duplicated work, and technical debt. To realize AI’s full potential, leaders must rethink their strategies and prioritize investments in operational foundations, governance, and experimentation that drive tangible outcomes.
According to Forrester’s (Nasdaq: FORR) The State Of AI Inside US Marketing Agencies, 2026, a new report released today in partnership with 4As, AI is now pervasive across US marketing agencies: Nine in 10 agencies use generative AI, and half use agentic AI for marketing execution. Yet rapid adoption, combined with an industrywide focus on productivity and cost efficiency, is undermining marketing effectiveness, creativity, and long-term brand growth.
Forrester (Nasdaq: FORR) today announced the full conference agendas for its Technology & Innovation Forum Central (Austin, September 14–15, 2026), Technology & Innovation Forum EMEA (London, September 30–October 1, 2026), and Technology & Innovation Forum East (New York City, November 4–5, 2026).
According to Forrester’s (Nasdaq: FORR) 2026 global Total Experience Score rankings of 375 brands evaluated across Asia Pacific, Europe, and North America in 2025 and 2026, 41% improved their scores while only 3% declined. A compelling total experience — calculated by combining Forrester’s Customer Experience Index (CX Index™), Brand Experience Index (BX Index™), and, for the first time, the new Employee Experience Index (EX Index™) into a unified view of performance — can drive outsized growth for brands.
Forrester (Nasdaq: FORR) today opened calls for nominations for its Security & Risk Enterprise Leadership Award. The award honors organizations that embrace the key concepts of Forrester’s trust imperative to build safe and secure relationships with their customers, employees, and partners. Further, the award celebrates organizations that proactively assess and mitigate the risks of emerging technologies such as agentic AI using the principals of Forrester’s AEGIS (Agentic AI Enterprise Guardrails For Information Security) framework to transform agentic AI security from a compliance exercise into a strategic trust enabler.
Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the first quarter ended March 31, 2026, with contract value at $285.3 million, down 3% compared with the prior year.
Forrester (Nasdaq: FORR) today launched the Forrester AI (formerly Izola) agent for Microsoft 365 Copilot, enabling clients to securely access trusted Forrester research and guidance directly within their daily workflows at no additional cost for existing license holders. This announcement follows Forrester’s recent Microsoft Teams integration, continuing to redefine how clients engage with research and advisory firms.
Forrester’s (Nasdaq: FORR) latest research, The GTM Singularity Is Here, unveiled today at B2B Summit North America, is a clarion call to B2B leaders across marketing, sales, customer success, and product functions to finally discard decades-old go-to-market (GTM) practices and embrace a new ARC (augmented, resilient, and collaborative) GTM approach that engages today’s AI-enabled buyers and customers.
Forrester (Nasdaq: FORR) today released its The Top 10 Emerging Technologies In 2026 report, which highlights a pivotal shift in AI from digital experimentation to real-world transformation. AI is moving beyond software into physical environments — powering robots, vehicles, and ambient experiences that are already changing how consumers communicate, work, and buy.
Forrester (Nasdaq: FORR) today opened calls for nominations for its annual global Technology Awards across three categories: Technology Strategy Impact, Enterprise Architecture (in partnership with The Open Group), and Data & AI Impact. These awards recognize high-performing organizations for driving measurable business outcomes through their IT strategy, advancing a disciplined enterprise architecture approach, and unlocking business value through data, AI, and analytics, respectively, across Asia Pacific, Europe, and North America.
