Iterable, the AI-powered communication platform, announced it has been recognized as a category leader in G2’s Fall and Summer Reports. The company earned top rankings across nine categories and multiple regions, including Latin America, EMEA, APAC, and ANZ, and was highlighted as a leader in core categories such as Marketing Automation, Personalization, and Mobile Marketing.
Based entirely on verified customer reviews, these accolades reflect Iterable’s commitment to customer success and reaffirm its position as a global leader in customer engagement, empowering marketers to deliver exceptional, personalized experiences that drive measurable business impact.
“Our customers’ success is the most meaningful measure of our own,” said Jeff Samuels, Chief Operating Officer at Iterable. “G2’s recognition underscores the real, measurable impact Iterable is driving for our global customer community. Because these honors are based entirely on authentic customer feedback, they affirm the trust our customers place in Iterable and validate our continued focus on building technology that empowers marketers to achieve their best work.”
Customer Voices: Authentic Feedback from the Field
G2 brings valuable transparency to the crowded martech landscape by amplifying authentic feedback from everyday users. Iterable’s continued leadership across these reports reinforces its reputation as a trusted partner for today’s most innovative brands. Customers consistently recognize Iterable for its powerful automation, intuitive design, and unmatched level of partnership and support.
A marketing leader at a mid-market organization recognizes Iterable as a customer-centric innovator:
“I really appreciate Iterable’s continuous drive for innovation and its commitment to staying ahead of industry trends and customer needs. One standout example is their upcoming AI Agent... It’s designed to revolutionize CRM management by automating key tasks and providing real-time insights, analytics, and predictions. The scale and ambition behind this initiative are impressive — it’s not just another AI feature, but a true assistant for CRM professionals."
A senior marketing leader at an enterprise entertainment company highlights Iterable’s flexibility and quality:
“The features are straightforward to learn and utilize, but this is not at the expense of flexibility or quality. The segmentation using both user profile fields and event data is especially helpful.”
A marketing specialist at an enterprise company celebrates Iterable’s intuitive design:
“Iterable is the most user-friendly communications channel software I’ve used in my career. Easy to learn. Easy to implement. A wide variety of features to utilize across numerous channels. Stays on top of industry standards such as AI, STO, communication preferences and more.”
An email marketing manager at a mid-market company recognizes Iterable for the strength of its platform and partnership:
“The best part of switching [to Iterable] has been the people. We had great support whilst prospecting and on-boarding, and we are now working with our customer success manager who is readily available and offers great insight and support. Iterable hosts a fantastic conference each year, as well as webinars.”
Proof Points Powered by Customer Feedback
Iterable’s performance in G2’s Fall and Summer Reports reflects consistent strength across both product capability and customer relationship.
Key highlights include:
- Global Momentum: Expanded recognition across Latin America, Spain, EMEA, APAC, Europe, and ANZ reinforces Iterable’s international scale and market penetration.
- High Index Scores: Exceptional performance across G2’s Usability, Results, and Relationship indexes, showcasing that customers find Iterable easy to use, value the partnership with our team, and see measurable outcomes that matter to their business.
- Category Leadership: Continued leadership in Marketing Automation, Personalization Engines, and Mobile Marketing.
- Comprehensive Coverage: Leadership across nine categories in the Fall Reports—including Personalization, Customer Journey Analytics, Customer Data Platform, Push Notification, SMS Marketing, Email Template Builder, and more—demonstrating Iterable’s end-to-end approach to modern cross-channel marketing.
A Pattern of Trusted Leadership
Consistent recognition and leadership across G2, TrustRadius, and other customer review platforms reinforces Iterable’s position as a trusted leader in customer engagement—committed to innovation, execution, and the success of marketers around the globe.
About Iterable
Iterable is the AI-powered communication platform that organizations trust to build deeper customer relationships through personalized, real-time engagement. With Iterable, leading brands like Priceline, Fabletics, Nandos, and Blockchain deliver seamless cross-channel experiences by turning data into action and continuously optimizing for maximum impact. Because the future of marketing isn’t about sending more campaigns—it’s about creating moments that matter. Learn more at www.iterable.com.
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Iterable, the AI-powered communication platform, continues to shine — earning recognition as a leader across categories like Marketing Automation, Personalization, and Mobile Marketing in G2’s Summer and Fall Reports.
Contacts
Lauren Kopulsky, press@iterable.com